Promoting Sustainability
To lead the jewellery industry towards a more sustainable future by crafting our pieces exclusively from recycled or ethically sourced materials, and by implementing environmentally friendly practices in every facet of our business.
Supporting Artisan Craftsmanship
To preserve age-old craftsmanship by collaborating with master artisans from around the world, providing them a platform to sustain their heritage and art through contemporary jewellery designs.
Empowering Communities
To empower the craftsmen and miners in our supply chain through fair practices, education, and economic opportunities, ensuring that each piece sold contributes directly to community uplifting and development.
Innovating in Design and Materials
To redefine modern luxury by pioneering in advanced materials and groundbreaking designs, pushing the boundaries of what jewellery can represent.
Ethical Practices and Transparency
To maintain the highest standard of ethical practices across our operations, ensuring full transparency in the sourcing, production, and sale of our jewellery to foster trust and loyalty among our customers.
Philanthropic Objectives
To harness the power of jewellery for social good by dedicating a portion of all sales to global charities focused on environmental conservation and human rights initiatives.
Bestsellers
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Our jewelry is a symbol of our commitment to a better world, where exquisite craftsmanship and responsible practices harmoniously coexist.
Miroslav Kafedzhiev MD, founder of Velóre
